Law Firm Marketing - Get Your Facebook Vanity Names

As of 12:01 EDT on 6/13, anyone with a Facebook account can claim a "vanity" name of their choice to use as part of their profile page. For example, www.facebook.com/johndoe.

Currently Facebook simply assigns a string of numerals that users cannot modify or readily recall to type in.

So, if you remember the craze with .com domain names when they first came out... here's my prediction - it may not be as bad with Facebook vanity names, but this is, in my opinion, the second hottest speculative name blitz to hit the Internet. Bigger than .net domain names, bigger than Twitter, bigger than Yahoo e-mail accounts.

Why? Well, because everyone Gen Y and younger is completely hooked on Facebook and no one knows just how far Facebook will continue to evolve. Is it really that unforeseeable that small businesses would move away from expensive traditional Web sites and begin using more advanced Facebook widgets that provide greater flexibility in customizing an Internet presence?
This is one reason why I advise clients not to invest in ultra expensive Web sites with videos and instead to focus budgets on relevant Web content and lead generation? That's OK though - some will keep overpaying for Internet marketing, no matter what I say and the lesson will come by trial and error.

The rules of the Internet law firm marketing today may change drastically tomorrow. Look what is happening with Facebook and Twitter. This is what makes the Web so exciting.

So, get your Facebook vanity names before someone else does. Speaking of, I can give you one name that is off the market; I decided to pick facebook.com/injurylawyer. Yeah, I knew you'd be jealous... I registered it 5 seconds after 12:01 AM. It never hurts to have a career backup plans...

I can see the tv ad now... John Zissu, personal injury lawyer to the Facebook generation...

LitigatorEdge - Lawyer Internet Marketing